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Creator rejecting Amazon’s control and choosing to own their brand in 2025”

Avoiding Amazon’s Trap: Why Owning Your Brand Is Gold

You didn’t create your product just to be buried in a sea of knockoffs. You created it because it mattered. But if you’re still relying on Amazon to deliver your truth, you’re already losing the war. This blog explores the brutal reality of selling on Amazon in 2025—where your customer list, reviews, and brand identity can vanish overnight. Learn why owning your brand in 2025 is more than strategy—it’s your survival plan.

From firsthand stories like Teka Originals to actionable do's and don’ts, we break down how to go from “just another product” to an irreplaceable brand with loyal superfans.
And no, you don’t need Jeff Bezos’ blessing to do it.